The Estee Lauder Companies CN.创新.Visual Merchandising & Store Design.Multi-Area.助理视觉陈列及市场活动策划经理 in 上海, China
CN.创新.Visual Merchandising & Store Design.Multi-Area.助理视觉陈列及市场活动策划经理
1.Ensure high quality adaptation, production and timely dispatch of collateral and display materials in support of product launches and other marketing activities.
2.Develop and implement visual merchandising guidelines for field staffs based on marketing calendar.
3.Maintain an updated marketing filing system on collaterals materials, competitive materials, etc.
4.Supervise new door opening planning for store designs and displays. Visit all counters on frequent basis to ensure that all aspects of merchandising, displays and counter appearance are in line with the brand’s image and marketing focus.
5.Coordinate with retailers, sales team, suppliers and other partners on execution of outposts and shopping mall advertising, eg. window display, LED and outdoor billboard.
6.Supervise on site set up of outposts.
1.Increase brand awareness and build up strong brand affinity via perfectly implemented store visual merchandising
2.Plan and implement all special and retail events based on the marketing calendar and business needs of the brand. Ensure brand image to be properly presented and executed
出差 接受，5 % 的时间
主要地点 Asia Pacific-CN-上海
品牌 La Mer
Job Number: 1919016